United Supermarkets

"Most of us start the new year with a fresh set of goals for our lives and the 28-Day Challenge was created to help our guests make progress in their efforts on their journey to health… We had great feedback from a successful campaign in 2024, so the new 28-Day Challenge is even better and can be more impactful on that journey.“

Tony Crumpton
Chief Marketing Officercer at United Supermarkets.

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